There is a concept that many have heard of called, “The Elevator Speech.” It is essentially a concept used more as a business acumen, but i am of the mindset that one must have a personal Elevator Speech as well.

If you are unaware of the elevator Speech, Wikipedia breaks it down as essentially, “An elevator pitch (or elevator speech or statement) is a short summary used to quickly and simply define a product, service, or organization and its value proposition.[1] The name “elevator pitch” reflects the idea that it should be possible to deliver the summary in the time span of an elevator ride, or approximately thirty seconds to two minutes.”

As i am not a fan of New Years resolutions, i am a fan of the self-evaluation and reassessment that takes place on a yearly basis that New Years inspires. However, it is not New Years Eve, but the eve of your annual celebration of one more trip around the sun that you have taken; your birthday. The eve of your birthday is a fantastic time to reassess your own value proposition.

What makes you who you are?

What is your journey, your reason for taking it?

As with elevator speeches, there is a tendency to want to allow the roles of life to define you, but really we are looking at your core values here.

Personally, as a Life Coach, and really as a child of the universe, i had to come to my own understanding as to a Creative Life Mission for myself. You see, there is what you do, your pursuits that are merely an extension of your value proposition, but then there is the real you that is what you are and what i coach as to what i believe everyone has; a Creative Life Mission.

What are the fundamental aspects of yourself that you take into every aspect of your Now Moments?

The question was framed for me by a mentor, as to a personal journey (even though i am not a fan of the word), “DA, What do you Hate?”

It was designed to help me define what it is that drives me, essentially the opposite then is my passion, “What is it that i love?”

Which brings us to the reason for this journey in this Now Moment…Lack!

That was the answer for myself and for those who i have directed and coached was simply the idea that, in some way, are lacking; that there is an overall Lack Attitude that is invading our lives in some way.

As i look back on the years spent as a director, it was not so much directing others like puppets in a marionette show that inspired me, but the idea that someone had a lack attitude as their ability to perform to a level of excellence that goes beyond themselves. I despise Lack and the attitude that accompanies it and if you have fallen victim to it, then its time to go beyond it.

First, before we address the 3 Ways to Turn Your Lack Attitude Around, lets look at the concept of lack.

While it is more often than not, a look at the material needs one thinks they desire, it really speaks to an attitude, a condition of the soul that affects all other attitudes.

From a definition standpoint, lack is simply, “The state of being without or not having enough of something: “for lack of evidence”.” From a verb look, we see it as stated, “Be without or deficient in: “he lacks imagination”.”

Synonyms for lack are; want – deficiency – shortage – scarcity – absence and from a verb sense, want – miss – need – fail.

Do you see how easy then, the ego can take every day aspects of Now Moments and turn them against you? Everything then becomes a lack in your life that often translates to “things” but, at its core, is always a Lack Attitude. The ego then becomes the defender of your attitude of needing more to make you “happy” but it is a mirage with an ever-changing oasis.

William James said, “Each of us literally chooses, by his way of attending to things, what sort of universe he shall appear to himself to inhabit.”

Essentially, what James was saying was that the way we approach things, our attitude, is the way the universe will then become. When lack is our general way of thinking, that we are lacking in some way that translates to a material outlook, then we inhabit the very universe of lack in all ways. The Lack Attitude then becomes our predominant thinking and like yeast in baking, subtly infects every aspect of our core.

3 Ways to Turn Your Lack Attitude Around

Step 1: Step back and honestly evaluate your attitude towards life.

Here is where the Lack Attitude is hiding and where the ego will tell you to “never mind, don’t look there as I have it all under control”.

This is where you ask your self questions about your general attitude; Do you feel that there are areas of your life that are lacking? If so, why? What is really at the core of that Lack Attitude? Not the things you lack, but the attitude behind them.

Albert Camus said, “But what is happiness except the simple harmony between a man and the life he leads?” That speaks to the Lack Attitude within. Harmony, then, really is the understanding that we are lacking for nothing and starting from that premise, we advance into each Now Moment.

Step 2: Look at your Self-Talk.

This is where the ego takes center stage. It tells you that you are always lacking something; money, a good or better relationship on YOUR (the ego’s) terms and whatever else you need to make you happy in the future.

The ego is never concerned with the Present Moment, for if you are fully in the Present Moment, then you have no need for ego. For in this Present Moment you come from a place of joy.

It is always in the future where lack is, then. For in this Now Moment, no matter what your situation, you are here and whatever your ego is telling you that you need (or are lacking), matters not.

So, examine this moment and the way you are speaking to yourself. Exclude the ego from the discussion; the hurts and so-called failures of the past, and the needs of the future, and allow yourself to rest in this Now Moment alone. Speak kind words.

Step 3: Understand that You are Here for a Reason

This is a journey that the ego needs to be un-invited to; the journey within that is your journey without; Your reason for being here.

If you are reading this, then you are still important to the Universal Stream, to God. The ego need not be along here for it only attempts to tell you of your inglorious past and for a wishful future of lack needing to be vanquished.

This goes back to your own Elevator Speech, your individual value proposition. The very reason it all seems to make sense.

While it is never my course to tell you how to think, it is my mission to tell you that you matter and that you lack for nothing.

Evaluate your journey and the attitude you have, look at the ways you talk to your self and see that you are important to the Universe enough to be here in this Present Moment.

Desire nothing more than to live fully Now as it is the only Moment you have.


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directyourownlife@gmail.comDA Southern is an Author, Speaker, Blogger and a Strategic Life Coach, teaching the spirit of living in Now Moments with the principles he experienced during over 35 years as an actor and director in live theatre. DA coaches his clients to rid life of limiting beliefs that have kept them from achieving miracles in all areas of their life by embracing Mindfulness of the Present Moment with a renewed Vision for life. Contact DA Southern for Coaching or Speaking